A well written press release that nobody sees does nothing for a business’s visibility or search authority. As a core component of 913BOOM’s broader off page SEO services, press release distribution gets your business news, announcements, and milestones in front of journalists, media outlets, and industry publications, generating coverage and credible backlinks that strengthen your site’s authority in the process. Businesses across Kansas City, KS and the surrounding areas rely on 913BOOM to turn newsworthy moments into measurable SEO and brand visibility gains.
A press release is more than a marketing tool. When written and distributed correctly, it becomes a legitimate source of high authority backlinks, media mentions, and brand exposure that compounds the impact of your broader SEO and marketing efforts.
913BOOM provides press release distribution to businesses throughout Kansas City, KS and the greater metro.
Press release distribution is the process of writing a newsworthy announcement and submitting it to media outlets, news wires, and industry publications most likely to pick it up and share it with their audiences. This includes identifying a genuinely newsworthy angle, writing the release in proper journalistic format, selecting the right distribution channels for your industry and audience, and monitoring pickup and coverage results.
Effective distribution requires more than blasting a release to every outlet available. It means targeting the publications and journalists most likely to find the story relevant, increasing the odds of genuine pickup rather than placement on low quality syndication sites that add little real value.
Each service works together to maximize both the media exposure and the search authority value of every release distributed.
A genuinely newsworthy announcement, whether it is a product launch, a major hire, a partnership, or a company milestone, deserves more visibility than a single social media post. Press release distribution puts that announcement in front of journalists and outlets who can amplify it far beyond what a business could achieve on its own.
The SEO value comes from the backlinks and brand mentions generated through legitimate media coverage. Unlike manufactured link building tactics, links earned through genuine press coverage carry real authority because they come from publications search engines already trust.
913BOOM writes and distributes press releases with the journalistic credibility and strategic targeting that generate real media coverage. A genuinely newsworthy story deserves to be told well and shared with the audiences most likely to care about it.
Answers to common questions about press release distribution and how 913BOOM approaches it for Kansas City businesses.
A press release should announce something genuinely newsworthy, such as a product launch, major partnership, significant hire, or company milestone. Routine business updates or promotional content rarely generate meaningful media pickup or SEO value.
Press releases that get picked up by media outlets and publications generate backlinks and brand mentions from sites search engines already trust. These earned links carry more authority than manufactured backlinks because they come from legitimate, independent coverage.
Wire service distribution sends your release broadly across major news networks for wide visibility. Targeted media outreach focuses on specific journalists and publications most likely to find your story relevant, increasing the odds of genuine editorial coverage rather than syndication alone.
Success is measured by actual media pickup, the quality and authority of the publications that covered it, the backlinks generated, and any increase in brand mentions or website traffic that follows the distribution.
Press releases should be distributed when there is genuinely newsworthy content to share, not on a fixed schedule. Quality and relevance matter far more than frequency for both media pickup and SEO value.
Yes. Press releases are distributed for businesses in the Kansas City area and to outlets well beyond it. Contact the team to discuss your announcement.
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